DC Storm

Transparency

The way that StormIQ™ delivers its campaign and web analytics is completely transparent. It enables you to drill down and see individual web visits and sales so that you can have total confidence in your data, effectively track your online campaigns and gain a greater understanding of your users.

Segmentation

A key component of StormIQ™ is the ability to create segments and analyse them in any direction. Why collect all this data if you aren’t given the tools to segment and analyse in whichever direction you decide? You can segment the data according to any field or number of fields and with any number of parameters.

Customisation

All websites have different characteristics: what might work for one site may not apply in the same way to another. To keep things simple, StormIQ™ gives you the tools necessary to configure tracking and reporting on a site–by–site basis, and can be customised to suit the needs of each site.

Efficiencies

StormIQ™ is designed to take the legwork out of managing online marketing campaigns, from automatically generating multi–sheet Excel workbooks to complex PPC bid and campaign management using StormOptimiser™. The latest user interface also allows for multiple reports or workspaces to be open at the same time – this helps considerably when working on complex analytics or campaigns.

Integration

The StormAPI™ allows easy integration with in–house and 3rd party systems.

Usability

StormIQ™ is an integrated intuitive platform that is easy to use – it takes very little training to become highly effective with the user interface.

Download a StormIQ™ Fact Sheet